INFS1001 – BIS Analysis Report
ASSESSMENT BRIEF
Course Task: Business Information Systems Analysis Report (BAR)
Semester: 1, 2024
Format/Size Limit: MS Word Document / 2500 Words (+/- 10%) excluding figures, tables, appendices etc.
Due: Monday of Week 7 (18/04/22) at 23:59.
Submission: Via Turnitin on Wattle.
Collaboration: None. This individual submission must be entirely your own work.
Weight: 30% of the course grade.
Description: This task requires you to provide a response to questions and activities related to topics in information systems.
Return of feedback: Up to 10 working days after submission, excluding semester breaks.
Requirements:
Read the assessment description carefully to ensure you understand the expectations. In your response make sure you are directly addressing the topics raised in the case study. Be specific and make sure you are leveraging course concepts, frameworks, discussions, etc. You are also expected to leverage good quality, academic literature. Note that generic content will be marked down.
Task required
In this scenario, you have been hired as a consultant to write a report for the CEO of a medium size manufacturing company with advice on how they should improve the way in which they use technology to provide support for the business. Your report is the first step in the company’s effort to build an Information Systems Strategy. Your report is expected to be professional, relevant, clear and succinct.
Your job is to leverage the frameworks and tools that we have discussed in class as well as do some independent research that adds value to your understanding and analysis. Use the following statements as guidance in your approach to writing the report. However, note that these points are for guidance only and don’t represent section or sub-section headings.
Good luck!!
1. You must convince the CEO that you understand the current and possible future state of the organisations usage of technology.
2. Think about the types of technology that will help the CEO simplify the company’s technology and enable her IT folks to focus on strategic applications.
3. Your advice should include consideration of how e-Commerce and Social Media might play a role and any related technologies/models.
4. Are there any cutting edge technologies that are being used in the industry, or elsewhere, that you
think might give this organisation a competitive advantage?
5. Are there any organisational issues that need to be considered?
6. Should the CEO have any ethical concerns?
7. Add anything else that you think may be of value to the CEO.
Future Vision Case Study:
The CEO of Future Vision, Helen Harrison, is an engineer, entrepreneur and has many years of experience working in the manufacturing industry. Ten years ago she started a business manufacturing electronic components such as lenses, cameras, microphones and other components for drones and other devices.
Future Vision (FV) is very successful and she now supplies many of the major drone manufacturers, all of whom are based overseas. The company has just over 50 employees most of whom work in the manufacturing plants and central office. There are a few salespeople who call on existing and prospective customers. Product quality and brand reputation has always been important and Helen believes it’s been a big part of their success. However, the component industry is becoming more competitive and she has decided to diversify the company’s product offerings and expand the business.
One option is to become an Australian based VR headset manufacturer. Expansion into headsets is fairly straight forward, given her background, and should take no more than 6 months to integrate into current manufacturing operations but she is concerned that her reputation is in the component industry and existing/prospective customers won’t be aware of the expanded product line. The company has little online presence and she knows that online sales will be critical to increasing revenue. While Helen is very keen to pursue individual headset customers she also knows that companies and maybe even government departments offer the opportunity to expand quickly.
Helen also wonders if there are other markets and products that she should consider. She is confident that her company can leverage its strengths but recognises that there are other factors she should consider.
FV operates two small manufacturing plants, one of which has a showroom where prospective customers can view products and tour the plant. A challenge facing FV is supply chain management. Managing the supply chain to support manufacturing and keep costs down, without sacrificing quality, is key to the success of the business. As she expands, Helen knows that other processes that support the business such as customer management and company functions like finance, payroll and HR need to become more robust and sustainable.
Helen credits her team and positive team culture for their success. However, the expansion of the business means a lot of change and she is concerned that this may impact staff morale and retention. The FV Information Technology needs are provided by four Information Technology employees who are very talented but overworked and complain about not having the time to focus on interesting technology that will help Helen support the business. Working on IT crises and a lack of enterprise wide systems integration takes up a lot of time.
Helen is a forward thinker. She knows that she needs to embrace technology to grow the business and strengthen the brand. She is very interested in understanding how she can use social media to her advantage and would like to see how other companies market are using social media with positive impact.
Finally, she knows that, to be competitive, she needs reliable information from internal and external sources to optimise the business and make good decisions.
FV Information Technology (Current State)
. The company’s back office systems are a mix of simple accounting packages and some home grown development. The IT team pulls together management reports that are appreciated by the management group but they need more and better information.
. Being able to easily exchange ordering, inventory and financial information will streamline related processes. But Helen also wants to work on strengthening customer relationships. The salespeople complain that they rely too much on manual processes.
. FV infrastructure is problematic. The system works fine but the in-house management systems for
areas such as inventory, HR, financials, etc. are all run on a few servers located at one of the manufacturing facilities. Everyone agrees that the current situation is neither tenable nor sufficiently scalable or reliable to support expansion.
. There is no social media and very little online presence. The CEO knows she needs to reach out to and appeal to multiple markets and customer segments.
Submission requirements & academic standards:
You will upload 1 item for this Challenge Task.
Your report must follow the following structure:
1. Executive Summary
2. Introduction
3. Analysis
4. Conclusions
5. References
6. Appendices (as needed)
Note: References and Appendices are not included in the word count. Also it is up to you to decide the word count within each of these sections.
You must submit an MS Word file and other formats will not be accepted. Note that appendices are not included in the word count which gives you some latitude however, use appendices only when needed and when they clearly add value to your report.
You may paste graphics into the documents but they must be formatted, readable and referenced in the text. You are being given some latitude with the use of graphics however, do not paste large text tables as images in the document. Your submission must follow the Harvard formatting guidelines.
Do not put your graphics in an Appendix. Please include in the body of the report.
Do not use third party graphics as a substitute for your own work.
Note that all references must include a valid URL so it can be checked.
Make sure you put your student ID number on the front page of your submission.
Grading rubric
The following rubric provides you with guidance on how to ensure that you are submitting quality work. You can use this is as a way to review your submission and make sure that, from your perspective, it meets the expectations of the assignment. The statements are not all equally important so you need to assess the level of relevance based on the needs and expectations of the assessment.
Please note that being able to check off each of these statements does not guarantee a specific grade. The rubric is intended for guidance and to help you do your best work!!
Structure & Coherence
|
Analysis
|
. Submission is appropriate in form and content for its purpose, communicating with its audience, and addressing the
needs of that audience.
. Submission is narrated coherently and
unfolds logically, credibly, and convincingly.
. Submission is professionally written with
no grammatical, spelling or other errors; all figures and tables captioned and referred to in text.
. Submission is succinct, and condensed and clarified by tables, graphs, or diagrams, or other supplementary material.
. Referencing/citation standards are met.
|
. Models are drawn from course concepts and conclusions drawn from them are integrated into the discussion.
. Submission is clearly structured around relevant course concepts to address the purpose of the
report.
. Where appropriate, analysis is supported by relevant evidence and academic literature.
. Submission proposes reliable complementary evidence to address weaknesses or gaps in the evidence and/or analysis.
. Conclusions or recommendations flow logically from the evidence and analysis
|
Synthesis and Integration
|
Contextual Awareness
|
. Submission evaluates a range of concepts relevant to the topic
. Complementary concepts are drawn from course materials, academic literature, or other relevant sources.
. Submission considers and integrates
concepts from across the course materials, builds on and extends them, and justifies
relevant innovative concepts and evidence from other disciplines or sources
|
. Submission identifies and considers social and ethical implications of a situation, and proposes options to resolve them.
. Submission recognises the stakeholders in the case and roles that they could have in the
future.
. Submission identifies the broader context of the case (e.g.: technological standards;
consumer law; industry regulation) and addresses these constraints.
|