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讲解 MCD6020: Media and Culture Assessment 4: Video Essay讲解 R程序

MCD6020: Media and Culture

Assessment 4: Video Essay

Status:

Individual

Weighting:

25%

Word limit:

3-minute video (keep to time limit, academic effort equivalent to a 1,000-word essay)

Due date:

Week 9

Assessment aims:

1. Develops the ability to explain how media makes culture through specific examples.

2. Develops creativity and the ability to incorporate visual imagery as a way of enhancing, illustrating, and exemplifying your discussion.

Task Overview:

You will create a video essay to explain how a media event, a media ritual, celebrity, or an act of media resistance makes or produces culture. You will use the media example you chose in A3 Annotated Bibliography. You will narrate the video yourself and use photos, clips, screen shots, memes, videos, or video extracts to create the imagery.

Detailed Instructions:

Use a video making platform. such as Canva to produce your video:  https://www.canva.com/

1. Define media and culture and the relationship between the two by explaining how media makes culture through ONE of the examples above (media event, ritual, celebrity, or resistance).

2. Use references from all of the following sources to support your explanation

a. 2-4 specific media texts as examples (e.g. film, TV, games, social media, books, artworks, YouTube).

b. FOUR readings from the relevant bibliography (chosen for your A3 Annotated Bibliography)

c. TWO readings from library research related to your specific media examples.

3. Submit a word document with your details, the name of the assessment, your tutor’s name, a working link to your video (late penalties may apply if there is a delay in providing this) and a reference list (do not include the reference list in your video)

Be creative in your use of images, editing, sound and your voiceover (NO RECORDED POWERPOINT PRESENTATIONS).

Assessment Criteria:

See rubric below

Research:

This will be conducted by consulting the bibliographies provided in Moodle and library research to show the ability to conduct independent research (cite sources by saying “According to Di Risio...” or “Di Risio argues/points out...”).


 


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