Master of Business Administration
Assignment Submission Form
Module Code:
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MMN7031SR
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Module Title:
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Global Strategy and Innovation
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Assessment Title:
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Assessment 1: Group Presentation
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Assessment due date:
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April 2025
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MN7032SR
Global Strategy and Innovation
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Academic Year 2025/26
Assessment 1, Group Presentation (3 to 4 members)
Ppt slides 10 to 15 slides
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First Marker:
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Second Marker:
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Title of presentation: Group Presentation on The Virgin Group
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Assessment criteria
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Level of achievement
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1st
Marker
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2nd
Marker
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An introduction of The Virgin Group
(10 marks)
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To analyse and summarise Virgin Group and present an Executive Summary
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Past and Current Performance
(20 marks)
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An analysis report on
· Revenue and profit (by products/regions)
· Production strategy
· R & D activities
· Marketing strategy
· Financial report (return on capital and shareholders)
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Competitive Position
(20 marks)
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An analysis report on competitors
· Financial performance
· Production capacity
· Marketing strategy
· Prediction of their future strategy
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Your strategy
(30 marks)
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A business plan consists of
· Vision and mission
· Market and sales forecast
· Financial forecast
· Product roadmap and R & D strategy
· Manufacturing and suppliers
· ECG strategy
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Group Reflection
(10 marks)
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Provide a report of your group member’s reflection
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Presentation
(10 marks)
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Structure and format
In text citation and references
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Total marks
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Areas for improvements
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From First Marker
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Knowledge and understanding
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Analysis and evaluation
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From Second Marker
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Knowledge and understanding
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Analysis and evaluation
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Agreed Mark
First marker’s marks/date:
Second marker’s marks/date:
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